UNICERA International Ceramic Bathroom Kitchen Fair, the world's second largest specialized fair in its field, brings together national and international brands and professional buyers from around the world under the same roof once again at the Istanbul Expo Center between 4-8 November.
The fair, organized by UNICERA International Fair Organization Inc. and TG Expo International Fair Organization Inc. in cooperation with the Turkish Ceramics Federation (TSF) and Plumbing and Construction Materials Association (TIMDER) offers a unique trade platform for the increasing number of participants and professional visitors every year. UNICERA Istanbul, which has been continuing uninterruptedly for 36 years, has the title of being the largest event in the sector. While innovative products, cutting-edge technologies and pioneering designs are exhibited in a large area of 150,000 m², it also inspires professionals from all over the world.
UNICERA Istanbul is the most important meeting point of professionals in the sector, investors and leading names of the business world, with the participation of many national and international companies. The fair, which aims to host thousands of local and foreign visitors this year, will exhibit the latest and innovative products in a wide range from ceramics to bathroom equipment, from kitchen furniture to decorative products.
“The sector maintains its leadership”
TSF President Zeki Ilter Yurtbay stated that the Turkish ceramics industry plays an important role on a global scale and emphasized that the sector's exports are 1.5 billion dollars in 2023 and that they target approximately 2 billion dollars for 2024. He added that in line with these goals, they want Turkish ceramics to gain a permanent place in the international market.
Stating that Turkish manufacturers have proven their worth in the world, TIMDER Chairman Kemal Yildirim said the following about the fair: “The production capacity we have in ceramic coating and ceramic sanitary ware and the qualities of the products enable us to position ourselves in a privileged place in the world. Together with UNICERA Istanbul, we aim to enable our industry to open up to new markets and reach the point it deserves in the world.”
Organized with the support of the Ministry of Commerce and KOSGEB, UNICERA Istanbul maintains its title as the largest square meter fair in its field by growing every year. The fair, which brought together 88,728 visitors from 123 countries with 1200 brands in an area of 120,000m² last year, will bring together global brands and professionals this year as well. This year, many companies from Europe and other regional countries, especially Turkiye, are participating in the fair. The fair will host participants from countries such as Italy, Portugal, Greece, Germany, Hong Kong, Poland, Russia, Lithuania, Singapore, UAE, Spain, France, Bulgaria and China.
Beyond being a large exhibition area, UNICERA is an important trade platform that increases the international promotion and competitiveness of the Turkish ceramics industry. This fair strengthens the strategic arm Turkiye’s ceramic manufacturing industry and offers important opportunities for both the domestic and foreign markets. Turkiye is taking important steps towards becoming a global player in the ceramics industry with UNICERA Istanbul. The collaborations and new connections made during the fair enable Turkiye to become even stronger in the international market in the field of ceramics.
UNICERA Istanbul is also a pioneer in innovation
UNICERA Istanbul, the largest trade platform of the ceramics industry in Turkiye, hosts many national and international brands every year. Many products in the fields of ceramics, bathrooms and kitchens produced with sustainable and innovative technology are exhibited at the fair. The world's most important manufacturers are launching their new season products at UNICERA Istanbul. The fair, which brings together leading exhibitors and international buyers, also makes a significant contribution to the economy thanks to the new collaborations signed. Focusing on trends and trade opportunities, UNICERA Istanbul also makes a splash with the innovative products and applications exhibited throughout the fair.
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