Kaleseramik, the leading company in the building materials industry, strengthened its marketing management with in-house appointments. Selin Cevik Ersayin was appointed as Ceramic Tile Materials Category Director, and Fatih Mintas was appointed as Bathroom Category Marketing Director.
Two experienced names, Selin Cevik Ersayin and Fatih Mintas will support the operations of the strategic marketing department, which includes critical business units such as marketing, product, design, brand, digital transformation, customer experience and professional communication of Kaleseramik's prestigious brands.
Selin Cevik Ersayin who graduated from Marmara University with a Bachelor's Degree in Economics and a Master's Degree in Marketing and Production Management, worked in many positions and product groups throughout her nearly 20-year career at Kaleseramik, which started when she was still a student. Cevik Ersayin, who completed Sabanci University Executive Development Programs throughout her career, is also one of the key people in Kale Group's EFQM journey and an EFQM Model evaluator.
After studying Industrial Design at Marmara University, Fatih Mintas completed his master's degree in Business Management at Istanbul Bilgi University. Throughout his career of more than 15 years, he has worked in leading positions in Turkey's leading companies in global markets in the fields of product management, design management and business development. He has achieved many successes with the projects he has managed by optimizing business processes with innovative and design-oriented approaches, and has brought various awards to the companies he works for.
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